Period: 2021 Project category: Communication campaigns

Production and distribution of the documentary “Vidstan'” about the life of teenagers in Donetsk and Luhansk regions

The idea of the project arose during the implementation of another project – Youth Media Labs.

Tasks:

  • To organize the creation and production of the film and conduct offline presentations in selected cities.
  • To conduct a promo campaign for the film on social networks.

Results:

  • The film “Distance” was shot and prepared for broadcast. 75 teenagers from 14 villages of Donetsk and Luhansk regions took part in the filming of the film.
  • 2 offline presentations of the film in Kramatorsk and Pokrovsk were organized and conducted, attended by 105 guests.
  • The total reach in social networks was 209,980 unique users and 433,086 impressions.

*The launched advertising campaign had to be suspended due to the full-scale invasion of Russia on February 24, 2022.

Partners and beneficiaries:

The project was implemented with the support of USAID.

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